Variable color data
Digital printing is a method in continuous evolution.
It enables you to rapidly print a quality of print which is very near to traditional printing methods (flexo, off-set etc.).
Pictures, data, QR codes, bar codes etc. can constantly change as there are no limits on how many times a print can be repeated. In addition, expensive system and set-up costs are significantly reduced.
It is therefore a very flexible system which adjusts well when short print runs with frequent changes of subject are required.
APPLICATIONS:
- Advertisement information (sponsors on sales receipts but on other instruments as well: ATM receipts or parking stubs)
- Prize contests
- Promotional campaigns
- Channeling towards the web
ADVANTAGES:
- Cost reduction: only what is needed is printed without an increase of expenses due to printing changes.
- Customer loyalty: customers can be attracted by advertisements or prize contests with this system.
- Eco sustainability: set-up times are reduced and less paper is wasted, we can appreciably contribute in saving energy and resources in favor of the environment
- Customers are channeled: there are unlimited possibilities of inserting QR codes which refer to websites or dedicated APPs – customers can be drawn to use these instruments.